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Marketing
Marketing
The "Viral" Myth Sustainable Growth Strategies That Work
In the world of ecommerce marketing, the word "viral" is often thrown around like confetti at a New Year's Eve party.
Floyd Wisozk
July 14, 2024
•
6
min read
Marketing
Is Your Website Your Best Salesperson? It Should Be.
Imagine having a salesperson who never sleeps, never calls in sick, and never complains about working overtime.
Floyd Wisozk
July 13, 2024
•
6
min read
Marketing
PR for Small Businesses Getting Noticed Without the Big Bucks
No, not the kind that involves crisis management and damage control (though that's a whole other blog post).
Floyd Wisozk
July 12, 2024
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6
min read
Marketing
Guerilla Marketing Tactics That Get Attention
Forget boring billboards and tired TV ads - this is the realm of the bold, the creative, and the downright audacious. It's where David takes on Goliath with a slingshot full of ingenuity and a mischievous grin.
Floyd Wisozk
July 11, 2024
•
6
min read
Marketing
When Your Marketing Campaign Falls Flat on Its Face
Alright, marketers, let's have a real talk. We've all been there - that sinking feeling in the pit of your stomach when you realize your meticulously planned marketing campaign is flopping harder than a fish out of water.
Floyd Wisozk
July 10, 2024
•
6
min read
Marketing
Embracing the Power of Storytelling (Even if You Hate Writing)
Storytelling is the marketing buzzword du jour, but let's be real, not all of us are Shakespearean scholars. Some of us break out in hives at the mere thought of crafting a compelling narrative.
Floyd Wisozk
July 9, 2024
•
6
min read
Marketing
Don't Forget the Power of "Old School" Marketing
We're constantly bombarded with ads on social media, emails vying for our attention, and SEO strategies that promise to catapult us to the top of Google's search results.
Floyd Wisozk
July 8, 2024
•
6
min read
Marketing
Marketers Plan Where They Need to Go and How To Get There Efficiently in Order to
Marketing without a plan is like embarking on a road trip without a map or GPS. You might eventually stumble upon your destination, but you'll likely encounter detours, wrong turns, and a whole lot of unnecessary frustration along the way.
Floyd Wisozk
July 4, 2024
•
6
min read
Marketing
"Authenticity" in Marketing Buzzword or Business Essential?
In the dizzying world of marketing, buzzwords come and go faster than a TikTok trend. But amidst the ever-changing jargon, one term has stood the test of time (and countless eye rolls): authenticity.
Floyd Wisozk
July 2, 2024
•
6
min read
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